bREDDENS IF WINTER 2021
Kopparstaden is Faluns public housing company with about 6000 tenancies around the city. Breddens IF is an association that arranges activities in the city which contributes to a social sustainability, who Kopparstaden sponsors and helps promote.
Instagram and Facebook posts in Kopparstadens social media to promote Breddens IF winter activities for the 2021 season.
Two posts were created for Instagram and Facebook for winter 2021's activities. One for marketing skiing and one for skating together with Breddens IF in selected areas of Falun. The different post used the same concept but the size was adjusted depending on the social media.
The activities were aimed at children of all ages, but since Kopparstaden is a rental company where you must be of legal age to get a contract, these posts are aimed at the children's parents who rent at Kopparstaden.
Kopparstaden / Breddens IF
Sociala medier / Layout
People living in Falun
Young people interested in sports and their parents